We began with two distinct directions: one based on the client’s
vision of an ambigram, and the other a sleek brand mark with
sophisticated typography. After rounds of collaboration,
feedback, and moodboarding, we struck the perfect balance—
combining the ambigram with a clear, legible brand name to
form a unique, hybrid logo.
Our final design featured a hand-crafted ambigram symbol
encased within fine brushstrokes and geometric detailing,
supported by an elegant serif typeface. The palette stayed
minimal: blacks, greys, and a touch of gold—allowing the art to
remain front and centre while giving the brand an upscale,
gallery-ready vibe.
We began with two distinct directions: one
based on the client’s vision of an
ambigram, and the other a sleek brand
mark with sophisticated typography. After
rounds of collaboration, feedback, and
moodboarding, we struck the perfect
balance—combining the ambigram with a
clear, legible brand name to form a
unique, hybrid logo.
Our final design featured a hand-crafted
ambigram symbol encased within fine
brushstrokes and geometric detailing,
supported by an elegant serif typeface.
The palette stayed minimal: blacks, greys,
and a touch of gold—allowing the art to
remain front and centre while giving the brand an upscale, gallery-ready vibe.